In this case study, we delve into how Rex Marketing brought the intricate designs of interior designer Andrew Clemo to the digital world. Our mission was to build a new website that matched Andrew's custom design precisely, showcasing his exquisite interior design projects.
Andrew Clemo - Bringing Vision to Life Through Design and Technology
Andrew Clemo Project Overview
Andrew Clemo aimed to create a website that mirrored his exacting design standards, showcasing his projects with elegance and professionalism. Additionally, he needed the ability to add new projects effortlessly, without needing to delve into the website's code.
Goals & Objectives
Our strategy was rooted in close collaboration with Andrew to ensure that every aspect of the website matched his vision:
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We engaged in regular discussions to fine-tune each new page, ensuring it aligned with the client's design.
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Custom development work was undertaken to ensure the website's functions worked seamlessly as desired.
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Implemented dynamic project pages utilising a simple Content Management System (CMS), enabling the client to upload new projects without needing to edit the site code. This included creating tutorial videos and conducting demonstration video calls to ensure the client was comfortable using the CMS.
Approach & Strategy
The project presented several challenges:
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Matching the client's meticulously crafted design almost exactly, which required precise website coding.
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Ensuring that high-quality images retained their quality when optimised for web use.
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Allowing the client to easily add new projects without accessing the site editor or adjusting any code.
Challenges
We began by translating Andrew's design mockups into a responsive website layout. Custom coding was essential to meet specific design requests, such as maintaining the exact look and feel across different devices and screen sizes. Interactive elements were added to keep users engaged, and the CMS was set up to allow Andrew to easily manage his portfolio.
The outcome was a visually stunning website that beautifully showcased Andrew's interior design work. The site was not only aesthetically pleasing but also user-friendly and easy to navigate. The CMS enabled Andrew to effortlessly add new projects, keeping his portfolio current. The client was so pleased with the final result that he purposefully overpaid for the project.
Implementation & Results
"The website perfectly matches my design vision and has been executed flawlessly. The ability to easily add new projects is a game-changer for me. Rex Marketing did an outstanding job, and I couldn't be happier with the result."
Client Feedback
This project highlighted the importance of meticulous attention to detail and the value of close collaboration with the client. It also reinforced the effectiveness of using a robust CMS to empower clients to manage their content independently. The successful completion of this project has set a new standard for our web development services.