CLIENT
Nourished Herbivore / FEEST
INDUSTRY
Food Delivery
SERVICES
Brand, Ecommerce, Paid media, SEO
YEAR
2025
THE BRIEF
Nourished Herbivore had outgrown its name and its store. The business needed a sharper brand and a platform that could actually sell.
Rex was brought in to lead a complete rebrand to FEEST and rebuild the online store from the ground up in Wix. The goal was a brand that felt modern and appetising, on a store engineered to convert weekly orders.|Once live, we layered on the growth engine: Google Ads, Google Shopping, Meta advertising and an SEO foundation, so the new brand had demand flowing to it from day one.
WHAT REX DELIVERED
Services applied to this project.
Most projects pull on more than one. Rex runs them as a connected system, not a stack of separate disciplines.
Web Design & Build
Ecommerce
Meta Ads
Google Ads
SEO
Branding & Design
Branding & rebrand
A full identity shift from Nourished Herbivore to FEEST, carried consistently across the store and every customer touchpoint.
Ecommerce build
A new Wix store built around weekly ordering, with a clean catalogue and a checkout designed to lift average order value.
Paid media & SEO
Google Ads, Shopping and Meta campaigns driving demand, with on-page SEO compounding organic visibility over time.
Strong organic growth
The new store quickly became a consistent organic performer, drawing roughly 50 to 100 search clicks a month against 8,000 to 9,000 impressions.
A brand that sells
A rebrand that repositioned the business and gave it a store built to convert, not just to display.
Full-funnel coverage
One engagement spanning brand, build, paid search, paid social and SEO, all pulling in the same direction.
THE OUTCOME
What was achieved.
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